Brand
/
Market Position
/
Identity
Altitude
(
2
)
/ About the project
I led Altitude’s repositioning to establish the brand as a premium, non-alcoholic refresher for sober-curious and health-conscious consumers nationwide.
I directed the rebrand and website redevelopment in partnership with agency teams, defining the brand’s role across social and retail occasions. I also led campaign strategy and go-to-market initiatives to drive awareness, growth, and sales, building a Northwest foundation designed to scale nationally.
/ Credits
Client:
Creative Director:
Elvis Bennet
Art Director:
/ Year
2023
/ About the project
I led Altitude’s repositioning to establish the brand as a premium, non-alcoholic refresher for sober-curious and health-conscious consumers nationwide.
I directed the rebrand and website redevelopment in partnership with agency teams, defining the brand’s role across social and retail occasions. I also led campaign strategy and go-to-market initiatives to drive awareness, growth, and sales, building a Northwest foundation designed to scale nationally.
/ Credits
Client:
Creative Director:
Elvis Bennet
Art Director:
/ Year
2023
OTHER
PROJECTS
Get in touch