Brand
/
Market Positioning
/
Identity Messaging
Altitude
/ OVERVIEW
Altitude is a non-alcoholic refresher strategically positioned to capture the growing market share of sober-curious consumers and the new health-conscious generation.
In exchange for equity, my time is allocated to a rebranding initiative, developing a new website, and providing consulting services to identify market trends, crafting campaigns that drive brand awareness, growth, and sales.
/ Role
Fractional Chief Brand Officer
/ Year
2024
/ Partners
Standard Studios
Simple Studio
David Powers
/ Work
Brand Development
Positioning
Identity Messaging
UI/UX
Campaign Strategy
Partnerships
Executive Leadership
OTHER
PROJECTS
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